Press Coverage

2006 Press Coverage

Rosso Bruno Offer
Quick & Simple – Offers (Nov 21, 2006)

Coupon for free Rosso Bruno Premium vine-fresh tomatoes.
Read More 

Food Stuff: A Tomato That’s a Natural for Autumn
The New York Times (Nov 1, 2006)

The Rosso Bruno, a hybrid of a couple of wild tomato varieties, is vine-ripened in greenhouses in British Columbia and in California. The flavor is rich with good acid balance.
Read More 

Win it blowout!
Redbook (Nov 2006)

5 readers will each win a year’s supply of assorted fruit from Dulcinea Farms!
Read More 

Fresh Summit 2006: A Clear View of Taste and Flavor
Produce Business – Vol. 22, No. 11 (Nov 2006)

Dulcinea Farms, LLC, Ladera Ranch, CA and Rosemont Farms, Boca Raton, FL, announced a growing, distribution and marketing partnership to increase production, distribution, sales, and consumption of Dulcinea brand fresh fruits and vegetables.
Read More 

Eat healthfully, effortlessly
Self: Got 5 minutes? (Nov 2006)

Features Dulcinea Farms’ Rosso Bruno tomato that looks like a plum, but it’s actually a flavorful new hybrid fruit – with healthy benefits!
Read More 

Brown is beautiful for Rosso Bruno
Food Business News (Oct 31, 2006)

Dulcinea Farms LLC has introduced Rosso Bruno Premium Vine-Fresh Tomatoes in the U.S.
Read More 

Dulcinea, Rosemont announce partnership
The Packer (Oct 30, 2006)

A major California grower-shipper has teamed up with a leading East Coast grower-importer in an exclusive venture to extend the reach of both companies throughout the U.S. and Canada.
Read More 

Dulcinea Farms and Rosemont Farms form strategic alliance
The Produce News – Vol. 109, No. 43 (Oct 30, 2006)

California-based Dulcinea Farms and Florida-based Rosemont Farms announced at the Produce Marketing Association Convention in San Diego a strategic alliance that will increase the production and distribution of “Dulcinea” brand fresh fruits and vegetables.
Read More 

The Downsizing of Watermelons
Los Angeles Times (Sep 25, 2006)

Dulcinea Farms is one of the pioneers in the rising mini-melon industry. Dulcinea's PureHeart® brand is just four years out of the hybrid seed laboratory but is grabbing shelf space in stores and taking over fields in California, Arizona, and Mexico previously planted with bigger melons or cotton.
Read More 

Fried brown tomatoes?
Progressive Grocer – Vol. 85, No. 13 (Sep 15, 2006)

The California company that made a splash with its PureHeart® personal-size watermelon – Ladera Ranch, Calif.-based Dulcinea Farms, LLC – is now on the scene with a full-flavored premium tomato, dubbed Rosso Bruno, which turns a deep reddish brown when ripe.
Read More 

What’s in Store
The Miami Herald – International Edition (Sep 3, 2006)

The California company that made a splash with its PureHeart® personal-size watermelon – Ladera Ranch, Calif.-based Dulcinea Farms, LLC – is out with a full-flavored premium tomato, the Rosso Bruno, which turns a deep reddish brown when ripe.
Read More 

Heart Healthy: Pack it in
Better Homes & Gardens, Heart Healthy Living – Eat Right (Sep 2006)

Enjoy Dulcinea Extra-Sweet Tuscan-Style™ Cantaloupe, 3- to 6- pounds each, through October.
Read More 

Fresh ideas: California the boutiful
California Country – Vol. 29, No. 5 (Sep 2006)

The quality and selection of locally grown foods has never been greater, including a host of new products from innovative farmers and food companies. Article features Dulcinea Farms’ Rosso Bruno vine-fresh tomato.
Read More 

Burgundy Rosso Bruno tomato new taste sensation
The Argus – Food & Wine (Aug 30, 2006)

With its deep burgundy-brown color, this smooth, round orb is sometimes mistaken for a plum. But there’s no mistaking the new Rosso Bruno tomato as anything but beautiful and super tasty.
Read More 

Burgundy Rosso Bruno tomato new taste sensation
Rosso Bruno Syndicated (Aug 30, 2006)

With its deep burgundy-brown color, this smooth, round orb is sometimes mistaken for a plum. But there’s no mistaking the new Rosso Bruno tomato as anything but beautiful and super tasty.
Read More 

More Morsels: Burgundy tomato is new taste sensation
San Jose Mercury News – Food + Wine (Aug 30, 2006)

With its deep burgundy-brown color, this smooth, round orb is sometimes mistaken for a plum. But there’s no mistaking the new Rosso Bruno tomato as anything but beautiful and super tasty.
Read More 

Home Cooking: What’s in Store
The Miami Herald (Aug 24, 2006)

The California company that made a splash with its PureHeart® personal-size watermelon – Ladera Ranch, Calif.-based Dulcinea Farms, LLC – is out with a full-flavored premium tomato, the Rosso Bruno, which turns a deep reddish brown when ripe.
Read More 

What is it?
The Cincinatti Enquirer – Life (Entertainment & Food) (Aug 23, 2006)

The Rosso Bruno tomato is ready to eat when it turns brown with hints of green. The Rosso Brunos have a fresh, rich tomato taste.
Read More 

Asuntos Empresariales
Productores de Hortalizas – Especial del Tomate (Aug 2006)

Dulcinea Farms, LLC, y Oppenheimer han introducido el Nuevo tomate Rosso Bruno de color café.
Read More 

Fresh Talk: Brown-and-green tomatoes
Grocery Headquarters (Aug 2006)

Dulcinea Farms, LLC has introduced Rosso Bruno premium vine-fresh tomatoes. When ripe it turns a deep brown with hints of green near the shoulder.
Read More 

Fresh Fruit Fix
Redbook – News & Views (July 25, 2006)

REDBOOK Lifestyle Editor Jen Jafarzadeh gives you pointers on how to keep your tomatoes in tip-top shape, and where to find palm-sized watermelons. Features Dulcinea Farms’ Rosso Bruno tomatoes.
Read More 

Contest heralds arrival of Izze Sparkling Apple
Rocky Mountain News - Shop Smart: Food (June 21, 2006)

After a successful market test last summer at Safeway stores, Dulcinea extra-sweet Tuscan-style™ cantaloupes are “going broad” to King Soopers, Safeway, and Albertsons.
Read More 

Limited Additions
Las Vegas Life (June 2006)

With Dulcinea cantaloupes, there’s no more melon shaking, sniffing or squeezing to determine ripeness. These pieces of fruit actually tell you when they’re ripe.
Read More 

Chocolate Tomatoes Debut
Viv Mag – Premiere Issue (June 2006)

From Dulcinea (www.dulcinea.com), producers of the cantaloupe-size seedless watermelon, comes an exotic-looking tomato designed to take the guesswork out of telling when it is ready to eat.
Read More 

Melon Marvel
Arizona Foothills (June 2006)

Grown from Italian hybrid seeds, the Dulcinea Extra Sweet Tuscan Style Cantaloupe’s self-telling exterior transforms from dark green to golden yellow as the melon ripens, marking the end of sour, pucker-inducing bites.
Read More 

Marvelous Melon: Dulcinea cantaloupes are the taste of summer.
Boston Magazine – The Dish (June 2006)

Dulcinea Extra Sweet Tuscan-style™ cantaloupes, grown out west from Italian seeds, taste (perhaps not surprisingly) like sugar-packed sunshine.
Read More 

Tomato Primer: The Brown Tomato
Produce Merchandising (June 2006)

A buyer’s guide to receiving the most flavorful tomatoes each season. The Dulcinea Farms Rosso Bruno tomato peaks when its rich brown with hints of green. In fact, she says when the tomato is completely red, it’s over-ripe.
Read More 

Fruit News
C Magazine – The Menu (June 2006)

Without chemical tinkering, Dulcinea Farms of Ladera Ranch has cross-bred its cantaloupes into a Tuscan-style™ specimen with juicy, creamsicle-like flesh.
Read More 

Right Stuff: Pint-Sized Watermelons
Nutrition Action – Vol. 33, No. 4 (May 2006)

Sliced-and-wrapped wedges are fine, but they’re never quite as fresh and crisp as a just-cut melon. Now watermelon lovers can have the best of both worlds: mini watermelons the size of a large cantaloupe, sold under names like the Dulcinea PureHeart®.
Read More 

Food Fact: Extra Sweet Cantaloupes
Phoenix Magazine (May 2006)

The Dulcinea Extra Sweet Tuscan Style Cantaloupe is sweeter than its original counterpart, and is distinguished by its deep-grooved outer appearance and rich, juicy, deep-orange inside.
Read More 

Aisle by Aisle: Booth Review
Produce Business (May 2006)

Booth #10435: Dulcinea Farms, Ladera Ranch, CA: At Dulcinea Farms, there is nothing more important than meeting our consumers’ needs with the best tasting produce in any season.
Read More 

Orange Pulp: In the Groove
Coast (May 2006)

Ladera Ranch-based Dulcinea Farms has engineered a cantaloupe with a self-telling grooved skin. If the grooves are green it’s mild and firm. As the fruit ripens, its skin will move from green to gold and, the golder the grooves, the sweeter the flavor.
Read More 



WHERE TO FIND DULCINEA PRODUCTS

Fruit of Legendary Perfection.


Sign-up for promotions, offers and more.